When LA Fitness in Finchley was taken over by Pure Gym and closed for refurbishment, Sharon Jaffe (a spinner and marketing consultant) and Hilary (Hils) Bentwood (an instructor and PT) got chatting and decided to create a pop-up solution. In about 2 weeks, across the globe using only Whatsapp, they got bikes, a venue, instructors, a brand oh … and some email addresses of desperate spinners.

 

The CyClub kicked off on the first of January 2016 for six months at The Stables with 16 bikes. This later grew to 22 bikes and they rebranded as The CyClub as more and more people discovered the special atmosphere, fun and results.

 

Sharon and Hils decided to take the plunge and open a permanent studio on June 19th in Hampstead Garden Suburb. Both are very passionate about the difference spinning makes to all those who come through their doors. Every single person has their own journey and matters, making The CyClub a place where people really make the difference.